Family First Credit Union is a federally chartered financial institution based in Rochester, New York, specializing in providing personal and business banking services to its members. As a member-owned, not-for-profit credit union, Family First focuses on delivering affordable and accessible financial solutions, placing an emphasis on community engagement and financial education. The organization serves individuals and families throughout the Greater Rochester area, offering a full suite of banking and lending services tailored to help members achieve long-term financial well-being.

In the financial services sector, Family First stands out with its commitment to personalized service and community involvement. The credit union offers competitive rates on savings accounts, loans, and mortgages while actively participating in local events and financial literacy initiatives. Its services are designed to support different stages of life—from student banking to retirement planning—ensuring comprehensive support for all members. In addition, Family First leverages digital tools and modern banking technologies to provide 24/7 access to banking services, without sacrificing the personal touch of a local credit union.

Website: http://www.familyfirstny.com/

Key Services:

– Savings and checking accounts
– Auto, home, and personal loans
– Mortgages and refinancing
– Business banking and commercial lending
– Credit cards
– Financial education resources
– Online and mobile banking
– Youth and student banking programs
– Retirement and investment planning